AB Testing Book | 15 Chapters and Slides


S.No Description Link
1 Intoduction to AB Testing Learn the basics
2 When to Use AB Testing When use ab testing
3 Setting Up A/B Tests Setup Ab tests
4 Learn Statistical Fundamentals Statistics
5 Designing Effective AB Tests Design A/B Tests
6 AB Testing Tools tools for AB Tests
7 Running A/B Tests Run A/B Tests
8 analyzing A/B Test Results Advance Techniques
10 A/B Testing for Different Channels different Channels
11 Ethical Considerations in A/B Testing Ethical Consideration
12 Cast Studies & Lessons Learned for AB Testing Case Studies
13 Building a Culture of A/B Testing AB Testing culture
14 The Future of A/B Testing Future - ABExperiment
15 Summary of Book and Conclusion Conclusions